Как добавить бизнес на карту Apple улучшить свой бизнес
Если у вас есть бизнесбудь то тренажерный зал, парикмахерская или физиотерапевтический центр, среди прочего, Очень важно, чтобы люди знали, как добраться до вашего дома., Это, наряду с миллионами пользователей iPhone, iPad и Mac, делает больше, чем необходимо что ваша компания отображается в результатах карты Apple, Но как мы можем добавить бизнес на карту? Apple? Это действительно интересно, если у меня уже есть это в Google?
карта Apple Они сильно изменились с самого начала. Усилие, которое вы сделали Apple Обновив дизайн, пользовательский опыт и внесенные изменения, он стал картой Apple в общем справочнике с точки зрения навигации и интересные места, но другие функции, такие как эстакада или новый режим «Aroud видел»Включен в iOS 13, который позволяет скользить по улицам, как если бы мы были в нем, они будут использовать карту Apple обобщать больше,
Как добавить свой бизнес на карту? Apple
Добавить бизнес на карту Apple с iPhone или iPad
- Открываем приложение Карта Apple,
- На вашем главном экране Нажмите значок «я» в правом верхнем углу,
- В выпадающем меню мы нажимаем «Добавить место не найдено»,
- Мы выбираем «Компания или ориентиры» параметры, которые появляются на этом третьем экране.
- в конце концов мы заполняем наши коммерческие данныесреди которых нужно указать адрес, вид бизнеса, телефон, часы работы и т. д.
Добавить бизнес на карту Apple с компьютера Mac
- Открываем приложение Карта Apple на Mac,
- В верхней строке меню нажмите Карта> Сообщить о проблеме,
- Появится окно с различными параметрами, из которого мы должны выбрать «Добавить место не найдено»,
- Мы должны переместите булавку, которая появляется в правильном местоположении где мы хотим разместить наш бизнес (мы можем расширить, чтобы облегчить эту задачу).
- Мы выбираем снова «Компания или ориентиры»,
- Заполняем все необходимые данные и мы отправляем Apple для вашего наблюдения
Если вся информация, которую мы предоставляем в форме, верна, через несколько дней мы можем увидеть, как Apple Карта покажет наш бизнес со всей информацией. В связи с этим нужно время, чтобы добраться туда, и даже маршрут, чтобы сделать это, не теряя времени.
How to add your business to Apple Maps (in under 3 minutes)
Apple Maps makes it easy to find and add your business. Learn how to get listed on Apple Maps Connect as fast as possible.
Lachlan Fea
Co-Founder of Cloutly. Technical marketer interested in startups, SaaS, SEO, sales and UX. Passionate about bringing teams of brilliant people together and letting them do their thing.
Lachlan Fea
Have you added your business to the Apple Maps platform (and is it accurately listed)? If you said ‘Yes’, you’re actually in a shocking minority of people who’ve looked, checked, and taken advantage of this — somehow — under-the-radar opportunity.
Whilst Google Maps lead the category and are probably your most important source of traffic for local SEO, it pays — literally — to remember that Apple Maps comes pre-installed on every new iPhone and iOS device (iPad, MacOS, WatchOS etc), plus comes as the standard navigation app on Apple Car Play, and people love to ask Siri, «iOS Maps Siri: tell me where the nearest petrol station is.»
Even though we can feel that Apple thrust it’s map app onto us and there’s potential to improve maps on the iPhone, it’s still a pretty good navigation tool.
Imagine how many people are sitting in their car after work or on a weekend, in a drive-thru, in a carpark, searching for places and businesses like yours, ready to drop a pin and chart a course.
So, are you convinced yet?
How to get your business on Apple Maps (step by step)
Step 1: Create your Apple ID
If you don’t have an Apple ID already, take a moment to create one here. You’ll just need to enter a few, simple bits of information to get started and create your Apple Maps login (like your name, email address and account password).
Step 2: Search for your business or add it on Apple Maps
Head over to the Apple Places on Maps page, and run a search for your business. If it’s on there already, great! Click on it, and then sign in. If not, and you’re adding a new place, click «Add a missing place».
Step 3: Claim and verify your business with Apple Business Register
You’ll need to sign in with your Apple ID at this point, regardless of whether you’re adding a missing place or claiming a listing. Once you’ve done this, you’ll now be inside the Apple Business Register (previously known as Apple Maps Connect), which gives you an overview of the places (or businesses) you’ve claimed and associated with your account, along with all the relevant business information Apple has collated for each listing.
Once you’ve typed in your business to claim (or add), you’ll need to run through an additional verification process to prove you do actually own the listing. It’s simple enough to do.
If you’re claiming an existing Apple Map business, the verification is usually an automated phone call from Apple to the phone number they’ve found for the listing. On the call, they’ll give you a four digit access code, which you can then enter online to verify the listing.
How to edit your business on Apple Maps
Now you’ve added or claimed your business on Apple Maps, you might want to edit or update your listing information (like your business address, hours of business, display name etc) so that local customers can find you from their Apple devices, walking (or driving) themselves right to your doorstep. Good news, it’s easy!
Sign back into the Apple Business Register (Apple Maps Business Login) where you went through the Add or Claim a Listing process, and click into your listing’s place name from the My Places page.
Once signed in, you’ll see a list of your places and businesses. Simply click on the business you wish to edit or update on Apple Maps, and then make your changes by clicking ‘Edit’ next to the relevant section. Apple Maps corrections are easy.
- Your display name (so Apple Maps app users can recognise you)
- Your business location, address and place status (are you open, closed?)
- Your company website address
- Your primary businesss phone number
Why should I add my business to Apple Maps?
Although it’s more a pure-play navigation tool and lacks the Google reviews and local guides features that Google Maps brings, Apple Maps is arguably the second-biggest navigation app used today, behind Google Maps. If you’re not convinced, take it from Horace Dediu, one of the top Apple analysts, who suggests that Apple Maps is easily used by 1 billion users. Easily. That’s 1 in 7 people, globally.
Six years ago Apple Maps was serving 5 Billion requests per week. (3x Google Maps on iOS.) I expect that to be double now and about 90% of iOS users using it or 900 million. Maps is also used on iPadOS and MacOS and WatchOS so I’d say 1 billion users total easily.
— Horace Dediu (@asymco) June 1, 2021
In fact, Apple Maps drives a ton of visibility for small businesses. If you’ve been ignoring it until now, it’s time to sit up and pay attention, because it may just be one of the most undervalued, free, local SEO tactics you can roll out for your business, besides asking for reviews.
PS: Found this helpful? Try our Google Reviews QR Code tool — a free way to instantly create a review page for your business.
How to add a business to Apple Maps for better local search
Niche, or necessary? If you run a small or medium-sized business you should make sure you aren’t missing local opportunities when people ask Siri to find services you provide, then you must add your business to Apple Maps.
Why Apple Maps matters for your business
To add your business to Apple Maps follow the seven steps described in full below:
- Sign-up
- Agree to terms.
- Add your place.
- Add details.
- Claim your business.
- Submit details.
- Verification.
Apple Maps gets reviled, but it is still the ninth most popular app with 42 million users. (Google Maps is sixth, with 64.5 million users, down from 81 million in 2012). Voice search (using assistants such as Siri) already accounts for over a billion searches each month, most of this for local requests.
When Siri is asked to search for a business it will consult multiple data sets, including web search results, business review sites, and Apple Maps.
This means that ensuring information about your business is available on Apple Maps may help potential customers find your business. It also means that if you aren’t listed on Maps but your competitor is, they will get that customer.
This is going to become increasingly important.
Gartner claims around 30 percent of all web browsing sessions will take place without using a screen in future, meaning three-in-ten searches will rely on whatever the first result is that the search agent provides.
As Apple builds out AR, Apple Maps listings could become even more important to your business
Introducing Maps Connect
Apple’s Maps Connect portal lets small companies submit and edit Map listings for their business without needing to engage with Apple. This matters because hyper-local search matters a great deal, as explained here.
The aim of the service is to make Apple Maps more competitive with Google Maps in local search and helping customers find local shops and services.
As part of this attempt, Apple has also invested in mapping companies Embark, Locationary, and HopStop. Apple acquired Embark and HopStop in 2013 in order to roll knowledge of local mass transit, taxi, bike, and routing directions, but Locationary offered services of more direct interest to business users, as explained here.
How to add business to Apple Maps
1. Sign-up
You’ll need to register for the service first. Visit Apple’s Maps Connect page and sign in using your Apple ID and password. If you don’t have an Apple ID you will need to set one up.Once you have an Apple ID you can sign into Maps Connect.
2. Agree terms
You’ll be asked to review terms and conditions. There’s lots to this, but one of the biggest implications is that you must ensure you own any images or other assets you provide that relate to a business. You must alsoagree what you submit may be used within products and services provided by Apple, its affiliates, partners, licensees and third party developers and shared with third-parties.
3. Add your place
On the Maps Connect page you’ll be asked to search for your business by name. If it can’t be found (because you’ve not added it) you then tap the Add New Business button.
4. Add details
You’ll be asked for the place name, country, phone number, business status (open, moved, closed), business categories and if Apple Pay is accepted at the premises.
5. Claim your business
If you search for a business and find it you can claim the business as your own. If it isn’t yet added, you’ll claim it as you set its business listing up. To claim, you’ll need to choose the correct location, add business hours, add your website, links to any Facebook, Yelp or Twitter URL’s, your business name, relationship and so on. It’s a really good idea to do this as it enhances search results for your service.
6. Submit the details
Once you’ve added all this information you can tap Continue to submit your listing to Apple. You’ll receive the confirmation phone call and you will see your business added to Apple Maps listings once Apple’s reviews team has verified the information you provide. This process can take a couple of weeks.
7. Verification
You’ll also need to agree to verify your claim by telephone, or press ‘Not Now’ to delay verification to a more convenient time (though this won’t happen until you do verify your claim). Verification consists of a verification code Apple calls you to provide. Once you have verified that you own your business you can edit information such as your address, business hours, precice location and other details.
Services to help
There are numerous online services who claim to offer you the help you need to get your business listed on Apple Maps and dozens of other online directories.
Improving ranking
Improving the search position of business search results in Apple Maps remains a pretty dark art, though you may find some ideas here. In general terms, Maps and review sites listing activity needs to be supplemented by other ways of getting your business identity out there: blogs, local reviews and a presence on locally-focused websites should help, for example.
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How To Add A Business To Google Maps And Apple Maps
Our smartphones are no longer only for making routine calls and sending text messages. Many people use their phones to watch movies on Netflix or other media streaming services, listen to music via YouTube or radio, and chat on social media, among other activities.
However, one of the most universal tasks we do on our phones is to get location-based information. This includes getting directions to a place we’re not familiar with, looking up travel times, and finding recommendations for places to visit.
For businesses, this presents a great opportunity not just to help customers find your business, but also for local search engine optimization (SEO).
Google Maps and Apple Maps are among the best and most popular navigation apps used frequently by smartphone users worldwide. If your business isn’t on either of these apps, you’re losing out on online and foot traffic. These apps present an opportunity to put your business in front of customers at critical purchasing decision points.
Here’s how you can add a business to Google Maps and Apple Maps.
How To Add a Business To Google Maps
Google Maps is used by more than 1 billion people to find local businesses within their locality. If your business isn’t listed yet, you can add it to Google Maps through Google My Business, and make sure it shows up during local Google searches.
Google My Business helps you manage how customers find and view your business in Google Maps. It also boosts your local SEO.
Note: You don’t need to have a website to list your business in Google Maps. However, a website gives you even more visibility in Google’s local search results that will increase your chances of making sales.
- To get started, visit Google My Business and click Sign In. You can use the Google account that you use for Google Drive or Gmail to log in.
- Click Manage now to check if your business is already listed.
- If your business is not there, click Add your business to Google.
- Enter your business name and click Next.
- Select the appropriate primary Google My Businesscategory that your business sits in. Once you set up your account, you can also add subcategories.
- Select whether you want to add a location – store or office – for your business.
- Add the business address.
- Add a map marker for your business.
- Confirm whether you serve customers outside your location.
- Select the business areas you serve.
- Add contact information and then select whether you want to receive Google updates and recommendations for your business.
- Click Finish to save the listing.
- Choose a way to verify your business.
- Add business hours.
- Add a business description and any other important information.
- Add business photos.
- Once Google verifies your business, you can go to the dashboard and edit or add any other information. You’ll receive a confirmation email so that customers can find your business on Google and its related platforms.
How To Add a Business To Apple Maps
Apple is focused on building next-generation maps with faster load times, more detail, and better accuracy so that its users can find their way around different locations.
Adding your business to Apple Maps means more local customers delivered directly to your doorstep, and you gain more market share over your competitors. Plus, with the Apple Maps Connect self-service data entry portal, you can add your company’s website URL and social media pages to your business profile.
- To list your business on Apple Maps, visit the Apple Maps Connect page and click the Sign In button. You’ll need an Apple ID to sign in, so if you don’t have one, you can click on the Create One link just below the Sign In button. It’s free to register and it’ll only take a couple of minutes to complete.
- Next, select your Language and then click Done. At this point you can also opt in to receive information from Apple Maps as this may contain key information and updates.
- Agree to Apple’s terms of use for the Apple Maps app.
- Enter the business name and address (Street, city or postal code), find your business name from the list and click on it. At this point, you may want to cross check and confirm that your business hasn’t been listed before to avoid double listings. This may confuse potential customers and end up costing you business.
- Next, click on your business to see the full profile and then click the blue Claim this place button to claim your business. If you don’t see your business from the results, click Add new place to create a new business listing.
- Enter the correct details about your business and other important information. Make sure the information is accurate, current, factual, relevant, and keyword-rich. Include your business address, business hours, and associated social media accounts.
- Set your map marker by confirming your exact location on Apple Maps. Point to the exact location and building to help customers come straight to your store or business without facing any issues.
- Verify that it’s your business. Apple will contact you on the business phone number you entered in the previous step to give you further details about your claim. You can always verify later if you’re not ready to do it immediately.
Get Your Business Noticed
Whether you’re selling a product or a service, adding a business to Google Maps and Apple Maps can make the difference between making sales or losing out on potential foot traffic. We hope you were able to list your business on either platform using the steps described in this guide. Share your experience with us in a comment.
Elsie is a technology writer and editor with a special focus on Windows, Android and iOS. She writes about software, electronics and other tech subjects, her ultimate goal being to help people out with useful solutions to their daily tech issues in a simple, straightforward and unbiased style. She has a BCom degree in Marketing and currently pursuing her Masters in Communications and New Media. Read Elsie’s Full Bio